Posted Date
4/15/2025
Description
<p>The Digital Producer leads the transition from broadcast focused newsrooms to multi-platform newsrooms through active daily example; providing training in methods, processes and tactics; as well as in creating/editing original content beyond that which is produced for on-air.</p>
<p>Develops and leads winning strategy for station content<br />
Expert understanding of Facebook, Twitter, and other social media platforms<br />
Reviews copy and will correct errors in content, grammar, and punctuation, following prescribed editorial style and formatting guidelines<br />
Use our Social Media and Website to build and reinforce brand recognition and drive viewers to television<br />
Determines a story’s emphasis, length, and format, and organizes material accordingly<br />
Research and analyze background information related to news stories in order to be able to provide complete and accurate information<br />
Gathers information about events through research, interviews, experience or attendance at political, news, sports, artistic, social or other functions<br />
Pitches on-brand local and trending stories during morning meetings<br />
Checks reference materials such as books, news files or public records to obtain relevant facts<br />
Shoots and edits content for on-air and digital<br />
Produces reports for all platforms<br />
Ensures that all content meets company standards for journalistic integrity and production quality<br />
Builds and calendars digital campaigns to promote local shows and specials.<br />
Writes stories for the web and other digital platforms<br />
Performs other duties as assigned<br />
Finds new ways to use Social Media and our website to engage with viewers<br />
Requirements & Skills:</p>
<p>Degree in journalism; daily newspaper or news site experience required; live, working web samples and/or print pages preferred<br />
Proficiency in Associated Press style, Adobe Photoshop, Dreamweaver, and Basic HTML preferred<br />
CSS, Flash and other relevant technology skills is a plus<br />
Maintain positive work environment through active team participation and cooperation with co-workers in all departments<br />
Responds positively to feedback</p>